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President &
Chief Customer Officer

Veresh is a visionary leader, with a track record of shaping the strategic direction of organizations and delivering insightful and innovative business solutions. His strengths and expertise lie in driving commercial growth, digital product innovation, business transformation, customer experience, and strategy formulation. Veresh is passionate about helping companies, people, and communities thrive, through the power of human connection. He is currently working on building the world’s first Behavioral Genome and advising companies on their digital transformations. As Global President and Chief Customer Officer at StatusNeo, Veresh works with organizations across the globe on their transformation journey.
He is focused on helping organizations adopt product-centric ways of working, as well as building world-class Product Engineering, Data, and AI teams. As a previous Chief Digital and Innovation Officer, Veresh led the transformation of the Customer Experience, business operations, and ways of working at Avis Budget Group. He was also the Chief Digital Information Officer for F5 Networks, where he was responsible for leading F5’s enterprise digital strategy, an increasingly integral component of the company’s pivot to a software-as-a-service (SaaS) company. Throughout his leadership journey, Veresh has led transformations across multiple geographies and industries (consulting, real estate, entertainment, manufacturing, finance, hospitality, technology, airlines, etc.). His career includes roles with leading companies like Starbucks, Alaska Airlines, Danaher, Colliers International and Arthur Andersen, as well as high-growth startups like WeWork. Veresh believes that “every startup wants to be an enterprise, and every enterprise wants to be a startup”. Over the years, he has helped startups achieve scale and growth, and large enterprises achieve velocity, agility, and innovation. Veresh has a way with people. His leadership style brings authenticity, mutual respect, positive energy, and a sense of humor to bring people together and achieve amazing results. Veresh approaches everything he does with a “People First” mindset. He is a strong evangelist of the platinum rule: Treat others the way they want to be treated.
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Throughout his leadership journey, Veresh has worked across diverse geographies and cultures. He has lived in South Africa, Dubai, the Netherlands, India, and the United States. Veresh is actively involved in coaching, mentoring, and developing local youth and business professionals. He is active in non-profit organizations that seek solutions to improve the socioeconomics of developing countries, as well as provide access to education and mentorship for at-risk youth.
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